Apple has officially announced that it will hold a presentation on September 9, 2025, at its headquarters Apple Park. The event will be held under the slogan "Awe dropping" and will begin at 22:00 Ashgabat time. The broadcast will be available on the company's official website.

According to The Verge, the main event of the presentation could be the introduction of the new iPhone 17 line. Among the possible new products, the potential announcement of the “thin” iPhone Air with a 6,6-inch screen diagonal attracts special attention.

In addition to smartphones, Apple plans to talk about the development of its artificial intelligence ecosystem Apple Intelligence. In particular, details are expected about updates to the Siri voice assistant with improved AI functions.

CNBC reminds us that traditionally, Apple's September presentations include not only smartphones, but also updated models of the Apple Watch smartwatch. This means that viewers can see new versions of the company's popular wearable devices.

Apple's presentation on September 9 promises to be one of the key technological events of the fall, especially given the intriguing slogan of the event.