International business school City Business School is holding a thematic event on August 18 in the format of a business breakfast dedicated to evaluating the effectiveness of advertising.

Daniil Maikovskiy, a management and marketing consultant with 17 years of experience in business consulting, will be the speaker at the business breakfast. Maikovskiy is also a co-founder and business development director of the consulting company MCT Agency, a member of the Kazakhstan Chamber of Management Consultants, head of the consultant’s department of the Union of Economists of Turkmenistan, co-founder and CEO of the StartUp Academy business incubator.

Participants of the event will be familiarized with the methods of planning and organizing advertising activities, its goals and evaluation of the effectiveness of achievements. The speaker will share tools to help plan and evaluate advertising effectively.

According to the organizers, visiting the event on the topic “How to evaluate the effectiveness of your advertising” will be especially useful for entrepreneurs, business leaders, sales and marketing departments.

The business breakfast will be held on August 18 at 11:00. The cost of participation is 300 manats.

Location of the event: 1st park, Ashgabat restaurant. To participate in it, you must make an advance payment in the amount of the full cost.

Pre-registration link.