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ES Sarayan took part in the video of the young artist Ibragim Ibadov for the song Duman.
This project became a new stage for both Ibragim and Sarayan.
24 years old Ibragim Ibadov is a promising performer, known in Turkmenistan for his hits Check and Keyfdəyəm. His YouTube videos receive up to 100 000 views.
Ibragim is one of the first artists in Turkmenistan who began to introduce native advertising into music videos. In the Duman video, he integrated an advertisement for Sarayan, showing the transportation of their workwear on a truck.
Thus, Ibragim wanted to demonstrate the possibilities of advertising integration in music videos. This permits artists to realize their ideas, and entrepreneurs to popularize their company or product.
“I am glad that Sarayan supported my project”, - says Ibragim. “This collaboration has been a new experience for me, and I hope it will be fruitful for both parties”.
The Duman video is already available on YouTube.